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Research Associates

This is a picture of Alexandra Hofmockel.
Foto: A. Hofmockel

Alexandra Hofmockel, M.Sc.

T: +49 6421 28-23950
E:
A: Am Plan 1 und 2, 35037 Marburg | institutional building U|07 (Room 13)

Office hours: by appointment via e-mail.

Since 1st of July 2020, Alexandra Hofmockel is a research associate at the research group Entrepreneurship and Innovative Business Models.

  • research interest

    Hybrid Entrepreneurship, Strategy and Innovation

  • academic presentations

    2023:
    - 26th Annual Interdisciplinary Conference on Entrepreneurship, Innovation and SMEs, Darmstadt, Germany
    - Jahrestagung der Wissenschaftlichen Kommission Technologie, Innovation und Entrepreneurship (TIE) 2023 des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. , Frankfurt, Germany
    - Joint Doctoral Workshop, Philipps-University Marburg, Marburg, Germany
    - 83rd Annual Meeting of the Academy of Management, Boston, Massachusetts, USA

    2022:
    - Joint Doctoral Workshop, Philipps-University Marburg, Marburg, Germany
    - Babson College Entrepreneurship Research Conference (BCERC), Waco, Texas, USA
    - Doctoral colloquium of the 25th Annual Interdisciplinary Conference on Entrepreneurship, Innovation and SMEs, Dresden, Germany
    - 25th Annual Interdisciplinary Conference on Entrepreneurship, Innovation and SMEs, Dresden, Germany

  • responsibilities

    - Supervision of Bachelor & Master theses
    - Tutorial "Introduction to Entrepreneurship" (B.Sc.)
    - Tutorial "Kosten- und Leistungsrechnung" (B.Sc.)
    - Tutorial "Current Topics in Entrepreneurship" (M.Sc)
    - Co-Supervision Seminar "Business Challenge and Open Innovation" (B.Sc.)
    - Co-Supervision Seminar "Venture Expedition Berlin" (M.Sc.)
    - Co-Supervision Lecture "Design Thinking & Entrepreneurship" (B.Sc.)
    - Administration and management of the research group (e.g. managing internal communication, administration, and maintenance of chair website, purchasing, organizing guest lecturers, student counseling, etc.)

  • curriculum vitae

    Academic Background & Education

    2020 - present PhD student at Philipps-Universität Marburg, Germany
    School of Business and Economics | Entrepreneurship and Innovative Business Models Research Group
    2017 - 2020 Philipps-Universität Marburg, Germany 
    Business Administration (M.Sc.) | focus on innovation and market-oriented management
    2015 - 2016 University of Gothenburg, Sweden
    Business Administration (B.Sc.)
    2013 - 2016

    University of Mannheim, Germany
    Business Administration (B.Sc.) | focus on general management and finance

    Professional Experience

    2020 - present Philipps-Universität Marburg, Germany
    Research Associate @ Research Group Entrepreneurship and Innovative Business Models
    2019 Mercedes-Benz Customer Assistance Center Maastricht NV, Netherlands
    New Business, Product & Knowledge Management | Internship
    2018 - 2020 Philipps-Universität Marburg, Germany
    Student Assistant @ Research Group Logistics
    Student Assistant @ Research Group Entrepreneurship and Innovative Business Models
    2016 - 2017 Hays AG Mannheim, Germany
    Internal Recruiting | Internship


    Services & Committee Work

    2021 - now Equal Opportunity Commission of the School of Business and Economics, Member
    Philipps-University Marburg
    2020 - 2022 Review committee of the School of Business and Economics, Member
    Philipps-University Marburg