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Designing Effective Academic Posters – From the Traditional Paper Poster to the Next Level of Digitally Presented E-Poster Concepts – Online Event


08. April 2025 09:00 – 08. April 2025 16:00
09. April 2025 09:00 – 09. April 2025 16:00
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Online – Zoom

Event language: English

Poster sessions are an integral part of almost every scientific conference. Their purpose is to highlight research results, visualize them, and stimulate discussion. To draw your audience in, you need a crystal clear content structure, a text format optimized for best readability, and well-chosen graphics. Above all, you need to thoroughly think through how to organize your research content according to the required poster format.

Part 1 of the workshop covers the main principles of design and layout techniques such as typography, colour, proportional balance, visualization, and the use of design grids. Participants will also learn how to develop a clearly structured poster by reducing the scientific content that it presents to the most significant points.

Part 2 focuses on the basic knowledge how to conceptualize an effective e-poster. You will understand that the e-poster concept provides a wide range of innovative possibilities to create far more than a digitally presented static poster sheet. Learn how to take advantage of the full potential of the digital medium that offers e.g. the incorporation of media files, hyperlinks, animations, zoom functions, and interactive elements. A vital benefit, that could make your poster far more engaging and informative for the audience.

The course will equip you with both the concepts and the practical design skills and provides the opportunity to put directly into practice what you have learned as well as to get useful feedback from group and trainer.

 Qualification Outcomes 

  • You will be aware that any poster design starts by preparing a concise and clear content structure and a thorough reflection on context, target group and intention.
  • You will learn how to apply the basic principles of design and layout technique for both a traditional and an e-poster.
  • You will gain knowledge about the current e-poster concepts and the technical requirements that need to be considered.


Lecture, discussion and analysis, practical exercises, group work, feedback


Please make sure to have PowerPoint ready on your device.
Participants are warmly invited to bring the content material (text, images etc.) for a poster or a recently designed poster, as Part 1 provides the input enabling you to design or redesign your poster.

To participate in the online course you need a PC/ laptop with a current browser (recommended: Chrome) as well as a headset (or speakers and microphone), a webcam, and a stable Internet connection.

Proficiency in English at the B2 level of competency or higher is required.


April 8, 2025, 9 am–4 pm, and
April 9, 2025, 9 am–4 pm

Target Group

Doctoral candidates and postdocs from all disciplines


Maximum number of 10 participants
Internal 50 EUR
External 150 EUR


Please register until March 24, 2025 using the online registration form.


Birgit Lukowski

Event Organizer

MArburg University Research Academy (MARA)
Doctoral Program for Life and Natural Sciences